Wal-Mart is Betting on Acai

Acai berries, found in the Amazon, are believed to have healthy qualities and may also help the big box retailer in a down economy. Acai Berry Juice sold some $40 million within its first 90 days on the market and is expected to hit roughly $110 million in sales next year, Lindsay Duncan, Genesis Today founder, president & CEO, told CNBC.

The Brazilian berry juice, developed by Wal-Mart [WMT Loading... () ] and Genesis Today, contains the protein content of an egg, the fat content of olive oil and the highest level of antioxidants known to any food, claimed Duncan.

Full Release